Advertising is the communication with potential consumers on a certain product or brand, to get their attention and to make them aware of the brand or products(The economic times, 2020).
00:09
b. Advertising comes from years and years ago. The Evolution of advertising is how it has changed throughout the years.
00:10
Marketers have built up knowledge of different aspects of advertising. For example how to reach a specific target market.
00:15
Different and better technology is at hand for today's advertising and it is easier to get brand awareness than it was in the start.
00:22
00:28
c. Technology will continue to grow and shape advertising.
00:31
Content has evolved over time and will keep on evolving as time goes by.
00:33
In the future marketers will use technology more wisely.