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Beople make many choices automatically
(For example: primacy effect
and status quo bias)
Choice architect's tool kit
... and many more!
Cohen, D. A., & Babey, S. H. (2012). Contextual influences on eating behaviours: heuristic processing
and dietary choices. Obesity reviews : an official journal of the International Association for
the Study of Obesity, 13(9), 766–779. https://doi.org/10.1111/j.1467-789X.2012.01001.x
Johnson, E. J., Shu, S. B., Dellaert, B. G., Fox, C., Goldstein, D. G., Häubl, G., ... & Weber, E. U. (2012).
Beyond nudges: Tools of a choice architecture. Marketing Letters, 23(2), 487-504.
Nazlan, N. H., Tanford, S., & Montgomery, R. (2018). The effect of availability heuristics in online
consumer reviews. Journal of Consumer Behaviour, 17(5), 449-460.
Samuelson, W., & Zeckhauser, R. (1988). Status quo bias in decision making.
Journal of risk and uncertainty, 1(1), 7-59.