Project 1

Project 1

Published on 10 November 2022
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LM
Transcript
00:01
YOU ARE A BUSY WINEMAKER MAKING THE BEST WINE YOU CAN.
00:04
YOU NEED TO SELL YOUR WINE TO REINVEST IN VINEYARDS, GRAPES,EQUIPMENT AND PEOPLE. EVERYTHING THAT HELPS MAKE EVEN BETTER WINE.
00:09
THE LAST THING YOU INVEST IN IS
00:09
MARKETING
00:09
BUT IT IS ONE OF THE MOST IMPORTANT ELEMENTS FOR YOUR SUCCESS AND BUSINESS SUSTAINABILITY.
00:15
BRANDING
00:15
WINE CLUB
00:16
CUSTOMER JOURNEY
00:16
CHANNELS
00:16
DATA ANALYTICS
00:16
PACKAGING
00:17
SOCIAL
00:17
PRICING
00:17
CUSTOMER SERVICE
00:17
STRATEGY
00:17
AWARENESS
00:18
EXPERIENCES
00:18
PRODUCTS
00:23
THERE IS SO MUCH TO DO
00:23
BUT SO LITTLE TIME
00:29
WE ARE EXPERIENCED BEVERAGE MARKETERS WHO CAN HELP YOU FOCUS YOUR MARKETING EFFORTS TO:
00:33
GET MORE BANG FOR YOUR BUCK
00:37
• How can I grow my wine club to drive revenue? • What is my brand and how do I communicate it? • Who are my best customers and how can I better market to them? • Which distribution channels are best for me? How do I get in them? • How can I develop packaging on brand, organize for effeciencies &    stand out from the crowd? • How do I create content to drive eyeballs? • Which vehicles should I advertise on with my limited budget?
00:37
WE CAN HELP YOU ANSWER QUESTIONS LIKE:
00:37
A FRACTION OF THE COST OF FULL TIME STAFF EXPERIENCED IN ALL FACETS OF MARKETING
00:37
WE ARE:
00:45
YOUR MARKETING DEPARTMENT
00:45
in other words:
00:46
WE LOOK AFTER YOUR MARKETING, SO YOU CAN FOCUS ON THE WINE
00:52
madisongroup.ca leslie@madisongroup.ca 604.816.1678
00:52
GROUP
00:52
the
00:52
MADISON