Why Not Common App?

Transcript

00:01

"Why wouldn't a school use the Common App?"

00:02

00:02

00:10

"Here are three reasons..."

00:16

REASON 1

00:17

It's too expensive.

00:19

Colleges have to pay to participate in the Common App.

00:20

For a school to become "Common App compatible" requires costly hardware and software.

00:29

REASON 2

00:30

It's unnecessary.

00:32

Small colleges or universities can handle their applications on their own.

00:33

They don't need a third-party service like the Common App.

00:42

REASON 3

00:43

It attracts mismatched and uninterested candidates.

00:47

Some colleges and universities prefer to screen candidates with their own applications, including their own essay questions.

00:49

In this way, colleges increase their chances of attracting candidates with high interest and clear intentions of attending their particular school.

00:58

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